About us

Our founder was sent 

EIGHT 

beautiful bouquets of flowers

when her son was born...

and they went in the bin within two weeks

She was also given a lot of 000 size onesies...

...lots of cute fluffy toys and wraps...

And while the sentiment was lovely and so appreciated -

with so many double-ups, not all of them were used.

We have the gift you've been searching for:

practical | thoughtful | reasonably priced

...and far more functional than flowers!

Perfect for everyone, including the minimalist

Nothing to add to the pile of toys; no double-ups; no CLUTTER that a new parent certainly does not need!

Don't be one of the many - only useful double-ups here!

Our boxes include everyday, practical and mostly consumable items. 

These are useful even if the new parents receive multiples of them, or if they are not first time parents.